DEVELOPMENT OF YOUR PERSONALISED ACTION PLAN

Boosting sales, acquiring new customers, retaining existing customers, improving the hotel’s reputation and image or exploiting new growth opportunities – each of our action plans is tailored to the size and specific nature of your property .Furthermore, it follows a clear strategic line and is monitored by our experts to measure progress towards the objectives set with general management. We support your teams, over the long term or on a one-off basis, in implementing your action plan, and provide monthly reporting.  

MARKET DEVELOPMENT

Our regular presence at leading hotel trade fairs and our proximity to the key players in luxury tourism are major assets in helping you to reach new targets (see also our sales representation services (link to sales representation page)). Our extensive network of partners means you can expand faster into new segments or geographical markets in France and abroad.

REVIEW OF RFPS AND DEVELOPMENT OF COMMERCIAL OFFERS

We constantly review RFPs so that we can offer you only those that represent the opportunities best suited to your offering. This work saves your teams time and enables you to significantly increase your sales.

Moreover, we optimise and clearly define your commercial offer so that it has greater impact when you promote it on partner networks or propose it directly to OTAs and travel agencies.

CONTRACT NEGOTIATION

Benefit from the best offers and conditions thanks to our process of analysing your contracts with your partners. We carefully study your contracts and use our knowledge of market rates and offers to help you optimise your costs. Where necessary, we recommend partners with more attractive offers.

We are experts in affiliation agreements and guide you through the process of becoming part of the most appropriate networks (such as Relais & Chateaux, Leading Hotels of the world, SLH, Preferred, VIRTUOSO, Serandipians) for the visibility and commercial growth of your hotel.

WEB MARKETING AND ONLINE REPUTATION

Our extensive experience in the luxury hotel market has allowed us to develop a wide network of professionals. We regularly send them newsletters in which your property is highlighted in order to boost your profile. We also actively post on our social networks to promote your property.

We’ll advise you on what offers to highlight on your website and on those of the OTAs you work with.

Finally, we monitor your online reputation on social networks and customer review platforms.